Ruslan Kogan, Founder and CEO of Kogan - Talking Business 2010 Ep 44a

A review of the week in business, with expert analysis and commentary

Ruslan Kogan, founder and chief executive of Kogan, previously known as Kogan Technologies, discusses his take on changes being wrought in retail by direct to public online traders. Word of mouth, service and good value are the keys to success, he says, and his company has just reported a 48 percent quarterly rise in revenue at a time when high street retailers are feeling the pinch.

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Garry Barker and Leon Gettler
RMIT, Business, Economics,